- Starting today until May 5, 100
per cent of the proceeds from Smile Cookie sales will be donated to
over 600 charities and community groups selected by local Tim
Hortons restaurant owners across Canada.
- Last year, Tim Hortons guests helped raise a record-breaking
$19.7 million through the annual
Smile Cookie campaign!
- Guests can support a local charity or community group by
purchasing Smile Cookies or one of four adorable Smile Cookie
personality pins: the Loopy, Bugsy, Starry and Squirmy Smile Cookie
pins.
TORONTO, April 29,
2024 /CNW/ - Tim Hortons annual Smile Cookie
campaign is back starting today through May
5 with 100 per cent of proceeds supporting over 600
charities and community groups selected by local Tim Hortons
restaurant owners.
"Our annual Smile Cookie campaign is a beloved and cherished
tradition for Tim Hortons restaurant owners, team members and
guests because of the amazing impact we can make together – while
enjoying some delicious cookies," says Axel
Schwan, President of Tim Hortons.
"Last year's Smile Cookie campaign raised a record-breaking
$19.7 million and I know our guests
will be rallying with us again this year to support over 600
charities and community groups and the amazing work they do."
Guests can support a local charity or community group by
purchasing Smile Cookies or one of four adorable Smile Cookie
personality pins: the Loopy, Bugsy, Starry and Squirmy Smile Cookie
pins.
The first Smile Cookie campaign launched in 1996 by local Tims
restaurant owners in Hamilton,
originally raising funds for Hamilton Children's Hospital. Since
then, the annual charitable campaign has raised a total of more
than $111 million across Canada and the
United States for charities and organizations. Recipients
include local hospitals, community care organizations, food banks
and schools.
To participate in this year's Smile Cookie campaign, guests can
visit their local Tim Hortons or place an order through the Tim
Hortons mobile app for delivery. Guests can also ask for a bulk
order form at their local Tim Hortons restaurant for larger
pre-orders.
For a full list of local charities and community groups
benefiting from Tim Hortons annual Smile Cookie campaign, visit
www.timhortons.ca/smile-cookie.
ABOUT TIM HORTONS
In 1964, the first Tim Hortons® restaurant in Hamilton,
Ontario opened its doors and Canadians have been ordering Tim
Hortons iconic Original Blend coffee, Double-Double™ coffees,
Donuts and Timbits® in the years since. Over nearly 60 years, Tim
Hortons has captured the hearts and taste buds of Canadians and has
become synonymous with serving Canada's favourite coffee. Tim
Hortons is Canada's largest restaurant chain operating in the quick
service industry with nearly 4,000 restaurants across the country.
More than a coffee and bake shop, Tim Hortons is part of the
Canadian fabric and guests can enjoy hot and cold specialty
beverages – including lattes, cappuccinos and espressos, teas and
our famous Iced Capps® – alongside delicious breakfast, sandwiches,
wraps, soups and more. Tim Hortons has more than 5,700 restaurants
in Canada, the United States and around the world. For more
information on Tim Hortons visit TimHortons.ca
SOURCE Tim Hortons